People say that beards are like makeup for men. Whether this statement is correct or not depends. But a well-trimmed and properly treated beard makes any man ‘upgrade’ his look; we can agree. The problem is that this takes much work, and we don’t always have the ideal tool.

Many men have their trusted barbers. But we know that they often don’t even have space in their schedule to see you, in addition to being expensive. Do it by yourself? For some, this is a thorn in the side. Many cut themselves, hurt the skin, and let the pain speak louder, and the work ends up half done. And traditional shavers also have a responsibility in all of this, as they don’t contribute to safer, skin-friendly male personal hygiene.

It takes innovation and practicality. You have an important appointment with the girl of your dreams in an hour, and you don’t have a single barber shop open. What are you going to do? Give up? Never! Especially now that a new electric shaver has emerged as a great and practical ally for men who want to treat their beards and other hair quickly and safely.